TitleAugmenting Analytical CRM Strategies with Social BI
Publication TypeJournal Article
Year of Publication2013
AuthorsBeverungen, D., Eggert M., Voigt M., & Rosemann M.
JournalInternational Journal of Business Intelligence Research
Volume4
Issue3
Pagination32-49
Other Numbers10.4018/ijbir.2013070103
Refereed DesignationRefereed